Invented by the New Yorker Robert I. Murray in 1808. Floria Water became known as a universal Cologne for both men and women. Recorded later by the barbershops and used as a Cologne and After Shave. Now widely used before and after shaving as a refreshing tonic.
- Before shaving: Apply the Cologne to the beard and massage it in. The beard is softened to make it easier to shave.
- After shaving: Apply the Cologne on the face to close the pores and heal wounds. It leaves a refreshing scent and gives the newly shaved skin a boost.
Florida Water Cologne is also widely used by South American baseball players. The Cologne is added to an ice water bath, with towels applied to the skin to cool and refresh during hot days.